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The IT-Ladies Night 2018 goes Bollywood
Thursday, October 25th, 2018
The Indian movie industry, based in Mumbai (Bombay).
The largest film industry in the world.
Indian cinema is the world's largest film industry in terms of film production, with an annual output of 1,986 feature films as of 2017, and Bollywood is its largest film producer, with 364 Hindi films produced annually as of 2017. Bollywood represents 43% of Indian net box office revenue, while Tamil and Telugu cinema represent 36%, and the rest of the regional cinema constitute 21%, as of 2014. Bollywood is thus one of the largest centers of film production in the world. According to certain news outlets, in terms of ticket sales in 2001, Indian cinema sold an estimated 3.6 billion tickets annually across the globe, compared to Hollywood's 2.6 billion tickets sold.
The name "Bollywood" is a portmanteau derived from Bombay (the former name for Mumbai) and Hollywood (in California), the center of the American film industry. The naming scheme for "Bollywood" was inspired by "Tollywood", the name that was used to refer to the cinema of West Bengal. Dating back to 1932, "Tollywood" was the earliest Hollywood-inspired name, referring to the Bengali film industry based in Tollygunge (in Calcutta, West Bengal), whose name is reminiscent of "Hollywood" and was the centre of the cinema of India at the time. It was this "chance juxtaposition of two pairs of rhyming syllables," Holly and Tolly, that led to the portmanteau name "Tollywood" being coined. The name "Tollywood" went on to be used as a nickname for the Bengali film industry by the popular Calcutta-based Junior Statesman youth magazine, establishing a precedent for other film industries to use similar-sounding names, eventually leading to the coining of "Bollywood". "Tollywood" is now also popularly used to refer to the Telugu film industry in Telangana and Andhra Pradesh.
The term "Bollywood" itself has origins in the 1970s, when India overtook the United States as the world's largest film producer. Credit for the term has been claimed by several different people, including the lyricist, filmmaker and scholar Amit Khanna, and the journalist Bevinda Collaco. Bollywood does not exist as a physical place. Some deplore the name, arguing that it makes the industry look like a poor cousin to Hollywood.
The event will be located at the Ristorante Frascati in Zürich. Check your invitation card for the details about date and time.
Aside from Italian Antipasti, first-class fish and meat dishes as well as select specialities of Italian cuisine, our guests can also look forward to our comprehensive wine list of exclusive wines from Italy as well as homemade dessert creations.
We serve fine cocktails, exclusive wines and selected spirits and delicious bites in our elegant bar area – the perfect setting for a standing lunch, an aperitif platter or to relax after a long working day.
Ristorante Friscati | Bellerivestrasse 2 | 8008 Zürich